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The Split Dragon Blog
SE Asia’s top online selling and digital marketing experts offer their advice, research, how-tos,
and insights to help you grow your Lazada and Shopee businesses.
4 Challenges D2C Lazada Sellers and Shopee Sellers Face in Marketplaces (and How to Solve Them)
Online shopping habits of Southeast Asia consumers intensify as 95% of people get internet access. And with over 380 million...
3 eCommerce Misconceptions That Limit Your D2C Strategies
Known to be pandemic proof, selling directly to consumers (known as Direct to Consumers or D2C) has become a favorite...
Retail Advantages You Can Only Get From Selling Online In Marketplaces
In eCommerce, selling in various channels is the key to growing sales and spreading the risks. So if one channel...
How to Get More Sales Using Live Selling on Marketplaces
Online shopping is becoming more interactive as leading eCommerce platforms in Southeast Asia continue to push for innovations to help...
Marketplace vs D2C Website: Where should you sell in Southeast Asia?
The exponential growth of eCommerce in Southeast Asia presents attractive opportunities for cross-border eCommerce including a newly emerged model, the...
What is marketplace marketing? eCommerce (broad) vs. Marketplace marketing
Marketplaces have existed ever since there’s been anything to sell. The first marketplace appeared some 5000 years ago. Now it...
Big Brands in Marketplaces: 5 Rookie Mistakes to Avoid
If you have seen the latest Facebook and Bain & Company survey, it’s only wise to start your plan...
Take your Shopee and Lazada Selling To the Next Level with Automation
Have you ever imagined yourself becoming busy because of the increased order volume, adding new products to your shop, or...
How to Successfully Use Social Selling on Social Media
If you are a marketer, you have probably heard about social selling. If you are a Lazada or Shopee seller,...
